Video Sample:

A combination of media training, investor relations, public relations, government relations, political activism and crisis management.  Identifies how to use external parties to achieve your goals.  This is accomplished by understanding the objectives of external parties (the press, investment analysts, government officials, etcetera) and developing mutually beneficial relationships.  Also covered is how to handle more contentious relationships, including activist press and political activism.  Emphasis is placed on the verbal tactics others will use to draw you into their narrative and how to maintain control of your message.